About your target audience. For example, at the moment, content in video format is booming on the internet thanks to tiktok. With this you can take some audio or “challenge” that is on the rise and apply it to your business, putting information about your services. Watch the video below […]
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Connection with your customers. Because in addition to a product or service, you can offer experiences , sharing with friends, etc… It is also possible to direct your content to the target audience. When creating awareness campaigns, you can select region, age group, gender and interests. This way you can […]
To help you we have listed some tips below. Identify your goals. To understand how digital transformation can add to your business. You need to identify your needs and goals. This makes it easier to know where to start. Evaluate what can be improved Understand your company’s current situation and […]
From the real world, so fun content is often more engaging . In this article we tell you what infotainment is and how to use it to grow your profile on social networks, read on. What is infotainment? Infotainment is a technique used to provide information and at the same […]
In which digital channels does your business actively operate? What grade do you give to your brand’s online presence? Who do you believe are the main competitors for your products or services? Definition of objectives After answering the briefing questions, it’s time to define your goals. It’s important that your […]
Sure that it has a methodology for creating short-term and long-term strategic content. Expertise Another positive point is the expertise, because in a marketing agency there are professionals who are experts in several areas, and the teams have become multidisciplinary. At Pipe, for example, we have professionals who are experts […]
That facilitate this communication. But be careful! Don’t fill your story with information , they tend to confuse the mind of the beholder. So here are some resources that can help you interact with your followers: Link : inserting a link in your stories will help you to quickly direct […]
Today and this article will help you use it smarter and more effectively, keep reading to understand better. What are organic actions? First, it is essential to understand what organic actions are. This name is given to publications that are made without financial investment , such as a post on […]
Inbound Marketing Inbound Marketing is a strategy based on attracting customers, without the company having to go after it. It is the contents that attract the target audience to the brand, making them possible customers, which are called leads. In addition to ensuring good engagement on digital channels, Inbound Marketing […]
With people and showing what a specialist in your area does while you are not in the office. Stories is the best tool for this, as it has a better dynamization and engagement of communication. 10. Report on your professional journey Another personal marketing idea is to explain your journey […]
